You're Brand Is

Fun & Playful

Your brand is full of energy, fun, and charm.

You're all about joy, movement, and making people smile.

Your soundtrack is upbeat, your scent is fresh and friendly, and your visuals are full of colour and life.

Your brand might align with:

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The Jester

Brings joy through humor, fun, and irreverence and doesn’t take itself too seriously. Think: M&Ms, Old Spice, Skittles.

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The Innocent

Seeks simplicity, purity, and optimism. These brands want everything to feel good and safe. Think: Dove, Aveeno, The Body Shop.

The Innocent
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The Regular Guy/Girl

Down-to-earth, relatable, and authentic and makes everyone feel they belong. Think: IKEA, Visa, eBay

The Regular Guy/Girl

Want To Go Deeper?

We'll build out your full brand archetype and align every note, pixel, and scent to match.

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