Nike House of Innovation
RFID fitting rooms, LED storytelling, audio zoning, mobile integration.
Adidas Flagship
Motion graphics, performance labs, sensory contrast with Nike.
Uniglo Global Flagship
Disciplined simplicity, consistent audio and scenting, LED façades.
Nordstrom NYC Flagship
Advanced retail media network, premium sensory design.
TJ Maxx
More traditional, yet successful retailer. An example of tailoring experience to a target market.
Canada Goose
High-emotion storytelling; Snow Room immersion with temperature, wind, sound, scent, and light.
Lunch & Debrief at Eataly Flatiron
A guided conversation on what inspired you, what surprised you, and what you’ll take back to your business.
Tour concludes with lunch and wrap up by 2pm.
Simon Dennis
Global Head of Sales, Storeplay
Simon helps multi-site retailers sharpen their in-store experience and commercial performance. He'll be sharing with you exactly where retailers are winning, where they’re wasting potential, and how sensory strategy ties directly to revenue.
